# Social Media Marketing Agency in Chennai Techrethought is a social media marketing agency in Chennai. Our social media management covers the whole cycle for your business's Instagram and Facebook accounts: a monthly content plan agreed with you, posts designed and written in your brand's look, publishing on schedule, and a report on what people did with them. Part of [Grow](https://techrethought.com/services#grow): SEO, paid ads and social media. Updated 2 October 2026 Page: https://techrethought.com/services/social-media-management ## What does our social media management include? The planning, design, writing, publishing and reporting for your accounts, every month, so posts go out on time without you having to make each one yourself. - **Profile review and set-up**: Names, bios, links, highlights and contact buttons checked and fixed, so a visitor can tell what you do and how to reach you. New business accounts are opened where needed, owned by you. - **Monthly content calendar**: The month's posts planned ahead: topics, formats, dates and the idea behind each, shared for your approval before anything is designed. - **Post and carousel design**: Single images, carousels and story frames in your brand's colours and type, built on templates so the feed looks like one business rather than a collection of styles. - **Captions and hashtags**: A caption for every post in plain words, ending in a clear next step such as call, message or visit, with a short set of relevant hashtags rather than long lists. - **Reels and short videos**: Short videos planned in the calendar and edited from footage you supply. When a video needs filming or animation, it is produced through our Video & Content Production service. - **Scheduling and publishing**: Approved posts scheduled and published on the agreed dates, so the accounts stay active in your busiest weeks too. - **Monthly report**: Reach, engagement, profile visits, link taps, messages and follower change for the month, the posts that worked and the ones that did not, and what next month's plan will change. - **Paid boosts, when they help**: When a post deserves a wider audience, boosting it or turning it into an ad is handled through our Google & Meta Ads service, with its own budget paid to Meta. ## How does Techrethought plan social media for a business? Before the first post, we agree who the accounts are for, what a post should lead people to do, which platforms to use, how often to post, how the posts look and sound, and who approves them. Each monthly calendar is built on that. - **Who you want to reach**: The customers the accounts are for, what they care about and what they need to see before they get in touch. Posts for parents choosing a school differ from posts for buyers of steel or software. - **What a post should lead to**: A call, a message, a visit, a booking, or simply remembering your name next time. Agreeing this first decides what the monthly report measures. - **The platforms**: Where your customers actually spend time, usually Instagram and Facebook for local businesses. A few active accounts serve you better than many neglected ones. - **How often to post**: The number of posts and stories each month, set by what you have to say and by the budget, so the schedule is one you can keep up. - **Look and voice**: Colours, type, photo style and tone, taken from your brand guidelines. If there are none yet, our Brand Identity & Creative Design service can create them first. - **Material and approvals**: What you supply, such as photos, offers, news and people for videos, what we create, and who approves posts by when, so the calendar never stalls waiting for a reply. ## How does a month of social media work run? Every month follows the same cycle: plan, create, approve, publish, report. You see every post before it goes out, and each report shapes the next month's plan. 1. **Access and profile review**: You give us access through the platforms' own role settings, which you control. Profiles are reviewed and fixed and brand material collected before the first calendar. 2. **Content calendar**: The month's posts planned with dates, formats and topics, built around your offers, seasons, festivals and events, and shared for your approval. 3. **Design and writing**: Designs, captions and short videos made for each planned post, in your brand's look and in the sizes each platform uses. 4. **Your approval**: You see every post with its caption before it is scheduled, and ask for changes where needed. Nothing is published without your sign-off. 5. **Publishing**: Approved posts go out on the agreed dates, with stories and timely posts added when something happens in the business. 6. **Report and next month**: At the end of the month, a report on what was posted and how it performed, and a short review of what to keep doing and what to change. ## Which tools do we use for social media? Posts, carousels and story frames are designed in Figma and Adobe tools, and short videos are edited in Adobe Creative Cloud. Publishing happens in each platform's own business tools, inside accounts you own. - Design and video: Figma, Adobe Illustrator, Adobe Creative Cloud ## Questions about social media marketing ### How much does social media management cost per month in India? Social media handling charges depend on the number of platforms, how many posts and videos go out each month, and how much photography or filming has to be done. A few designed posts a week on Instagram cost far less than daily posts with reels and shoots. We quote a monthly fee after a short call, once the plan is clear. ### How do I grow my business on Instagram? Post steadily about what your customers care about, not only offers, and make every post easy to act on, with a clear profile, a contact button and a reason to message you. Reels tend to reach people who do not follow you yet, while carousels and stories keep existing followers engaged. Measure messages, calls and visits rather than followers alone, because those are what grow the business. ### How often should a business post on Instagram? As often as you can keep up good posts, which for most small businesses means a few posts a week plus stories, rather than daily posts that run out of ideas. A steady schedule matters more than a busy one, because people notice when an account goes quiet. We set the number in the plan from what you have to say and the budget. ### What is social media marketing (SMM)? Social media marketing, often shortened to SMM, means using platforms such as Instagram, Facebook and YouTube to reach customers, through regular posts, conversations and paid ads. Social media management is the ongoing work on your own posts: planning, creating, publishing and reporting on them. We run the paid part separately, through our Google & Meta Ads service. ### How do I get customers from Instagram and social media? Make it easy to go from a post to a conversation: a profile that says what you do and where, a contact or WhatsApp button, and posts that end with a clear next step. Show real work, answer common questions and say what things cost where you can, since that is what moves people to message. Then reply quickly, because social enquiries mostly arrive as direct messages and go cold if they wait. ### Which social media platform is right for my business? The one your customers already use. For most local businesses in Chennai that means Instagram and Facebook, while firms selling to other businesses often look to LinkedIn, and anything that teaches or demonstrates suits YouTube. We recommend platforms in the plan, and would rather run fewer accounts well than many thinly. ### Is social media marketing worth it for a small business? Usually, if your customers spend time on social platforms and you can keep posting steadily. Social media rarely closes a sale on its own; it keeps your business visible, shows your work and gives people an easy way to message you. Where customers mostly search when a need arises, SEO or Google Ads may deserve the budget first. ### What does a social media manager do? A social media manager plans what an account posts, creates or briefs the designs, captions and videos, publishes them on schedule, and reads the results to plan the next month. When we manage your accounts, that whole job is done for you, and you approve the posts rather than make them. ## Want your social media accounts handled for you? Tell us which accounts you have, who your customers are and what you want people to do after seeing a post. We will come back with questions, then a plan and a monthly quote. - [Start a project](https://techrethought.com/contact?intent=social-media-management) - [WhatsApp](https://wa.me/918825807825) Or call +91 88258 07825 or +91 93821 94201, or email contact@techrethought.com. ## More in Grow - [SEO & Digital Marketing](https://techrethought.com/services/seo-digital-marketing): Work to get you found in search and in AI answers, reported against enquiries. (Markdown: https://techrethought.com/services/seo-digital-marketing.md) - [Performance Marketing (Google & Meta Ads)](https://techrethought.com/services/google-meta-ads): Paid campaigns on Google and Meta, planned and measured against leads. (Markdown: https://techrethought.com/services/google-meta-ads.md) [See all ten services](https://techrethought.com/services)